Get Brand Confident
An online branding course & one-to-one sessions for women business owners who want to boost their brand identity.
A strong visual identity can propel a side hustle or hobby into a thriving business you're proud to promote.
And it doesn’t have to cost you lots of time or money to make that happen.
Does This Sound Familiar?
As a solo business owner, hiring a professional branding expert can seem completely out of reach… and finding the time to create content while juggling everything else feels equally as impossible.
This can leave self-employed women like you feeling unsure about how to create a visual identity that stands out to the clients you’d love to work with.
… You don't want your business to look amateurish
… You don’t know how to design graphics for platforms like Facebook and Instagram
… A lack of confidence is stopping you from marketing and growing your business
What If Creating Your Own Branding Could Be Easy?
With some expert guidance and a few handy tools up your sleeve, creating professional-looking branding and promoting your business can be easier and more enjoyable than you might think.
Drawing on 20+ years of design experience, my online branding course and one-to-one sessions help women business owners feel more confident about their branding.
Hi, I’m Helen
I’m a branding specialist with 20+ years of experience and a love of working with small business owners looking to grow their business through their marketing.
As a fellow self-employed person, I’ve experienced the challenge of trying to fulfil every role in my company because there’s no room in the budget for professional help.
That’s Why I Created The Confident Brand Blueprint Course & The Confident Brand Session
I want to give other self-employed women an easy, affordable way to develop quality branding… without hiring help or spending countless hours trying to figure everything out on their own.
I’m also a mum of two (and studying for a Master's), so I’m all too aware of how it feels to be balancing a full-on work schedule with family life.
My brand identity guide is my bible! It makes creating content really simple and I know it is cohesive with my brand. Sometimes it's easy to get carried away with fancy fonts and pretty colours, but having the guide helps keep me focused.
— Alex
Boost Your Brand Confidence With My Online Branding Course & One-To-One Sessions
The Confident Brand Blueprint and The Confident Brand Session give you all the know-how you need to develop your branding… no big branding budget or years of marketing experience required.
The Confident Brand Blueprint
A self-led video course for women business owners who want to feel more confident promoting and marketing themselves.
Three modules hosted on YouTube, workbooks & downloadable templates
£120
The Confident Brand
Session
A one-to-one session for self-employed women where I help untangle current branding issues, share my top tips, and provide bespoke, easy-to-follow advice.
A two-hour call on Google Meet & a 45-minute follow-up meeting
£199
These services can be bought separately — head to my FAQs section if you’d like some extra guidance on which option will work best for you and your business.
Helen’s ability to translate a group of words and feelings into images was incredibly valuable. Her patience and no faff process were great.
— Jill
The Confident Brand Blueprint – £120
An online branding course for women business owners to clarify brand foundations, identity, and content.
Three expert-created, self-led training modules provide everything founders need to confidently create professional-looking branding without an eye-watering price tag.
What Is The Confident Brand Blueprint?
This DIY online branding course gives you everything you need to develop professional branding that fits your business’s identity and audience.
Guided by me using my tried-and-tested processes, you’ll work through the tasks at your own pace to create an authentic, original brand.
Once you’ve completed the course, you’ll have an easy-to-use brand identity that you can deploy across all the content you create for your marketing.
Who Is The Confident Brand Blueprint For?
Solo business owners and female founders who want to learn how to level up their branding without hiring a designer to do it for them.
What’s Included
The Confident Brand Blueprint online branding course contains three video modules that mirror the process I use to design visual identities for clients. Each module is hosted on YouTube and accompanied by a workbook and downloadable templates.
Module 1: Lay the Foundations
A deep dive into your business to identify its personality, values, and target audience.
You’ll learn how to build an authentic visual identity and lay the foundations for a solid brand that makes the right impression on your ideal clients.
✓ Branding personality – Pinpoint the characteristics that set you apart from your competitors
✓ Best moments – Define the values and emotions that need to be present in your branding
✓ Target audience – Identify the ideal clients that you want your branding to connect with
Module 2: Define Your Brand Identity
This module is all about being decisive and using your brand foundations to guide decision-making.
You’ll learn how to do a brand audit to identify what looks best for your business, how to spot the parts of your current branding that aren’t quite working, and how to make brand guidelines that’ll keep your content consistent for years to come.
✓ Brand audit – Review your current branding to see what fits with your business’s personality (and what doesn’t)
✓ Missing pieces – Make the changes needed for your visual identity to fit with your brand personality
✓ Brand guidelines – Lock in your logo, colours, fonts, and images to create a comprehensive brand bible
Module 3: Start Creating Branded Content
This practical module gives you simple-to-follow instructions for creating designs that look professional and are always on-brand.
You’ll learn how to make useful designs for your business, how to get your information across in a digestible way, and how to help yourself by storing your designs in accessible locations.
✓ Marketing touchpoints – Evaluate where you’re marketing your business and see which methods are working best
✓ Design rules – Learn how to create a brand identity and visually appealing graphics that get your message across clearly
✓ Content libraries – I share my best practices for storing your designs so they’re accessible whenever you need them
Having a brand you’re proud of will completely change the way you market your business. The Confident Brand Blueprint provides the tools you need to promote your brand with confidence.
The Confident Brand Session – £199
A focused session with a branding expert (me!) to shape your brand identity so it feels authentic and connects with your target audience.
Who Is The Confident Brand Session For?
Self–employed women looking for practical support and advice to make it easier to improve their branding themselves.
In this two-hour Google Meet call, you’ll get the tools, tips, and practical, easy-to-follow advice needed to confidently create your own brand that reflects who you are and what you do best.
During our chat, we’ll identify what’s working with your current branding, which elements might be holding you back, and how to take the next steps with your brand identity.
What’s Included
Step One
Two-Hour Call
The Confident Brand Session is a two-hour, one-to-one video call, where we:
✓ Deep-dive into your business and current branding
✓ Work through brand challenges on your to-do list
✓ Devise a practical, easy-to-follow plan to make brand improvements
✓ Develop fresh content ideas that speak to your ideal audience
Step Two
45-Minute Follow-Up
Once you’ve actioned the plans we laid out on the call, we’ll have a 45-minute review call, where we:
✓ Go over your branding updates
✓ Get you unstuck with any tricky changes
✓ Make sure you feel confident about your branding
Ready to feel confident about your branding? Contact me to schedule your one-to-one session or find out more about the process.
Get My Free Guide to the Three Golden Branding Rules
There are three golden rules I always follow when I create branding for my clients. And by following them yourself, you’ll discover a reliable, stress-free way to develop a brand that truly reflects you and your business.
Download The Confident Brand Builder to learn about my tried-and-tested branding rules. You’ll also receive a workbook to guide you through applying them to your own business.
Building a better brand is just three golden rules away.
Helen made it an easy and enjoyable process and I left feeling inspired and in control of my brand.
— Frances
Frequently Asked Questions
Online Branding Course & One-To-One Sessions
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The Confident Brand Blueprint course is for you if you’re starting from scratch or refreshing your branding and want a value-packed, expert-led guide to help you tackle everything at your own pace.
The Confident Brand Session could be a better fit if you have branding in place and want an in-depth understanding of where it’s working for you and which elements would benefit from a refresh, plus dedicated one-to-one support as you make updates.
Read more about the Confident Brand Blueprint and the Confident Brand Session, or contact me if you have any questions.
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Once you’ve made your payment, you’ll receive a confirmation email and the links to all three modules in the course. You’ll also receive workbooks and downloadable templates via email, as well as regular check-ins to see how you’re getting on.
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During our two-hour session, we’ll review your current branding and marketing materials and develop a plan to boost your visual identity (and brand confidence). We’ll also have a 45-minute follow-up call to review the branding updates you’ve made and ensure you’re happy and comfortable with your next steps.
At the end of the process, you’ll feel more confident and in control of your branding, so you can market your business without worrying about how you’re being perceived by your ideal clients.
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I’m currently only taking on select branding projects, but I’d love to hear what kind of support you’re seeking. Head over to my contact page to send an enquiry, and I’ll get right back to you.
Brand Confidence Is Only A Click Away
Consistent branding that looks professional and feels authentic is the difference between feeling nervous about posting on Instagram and promoting yourself in a way that earns the trust and attention of your dream clients.
My online branding course and one-to-one sessions are an affordable, fast-track way to build confidence, market with pride, and grow your business to the next level.